AI content generation overview

Rank Prompt writes articles for your brand to answer the prompts where AI platforms do not name you yet. Each article is researched, grounded in your brand facts and written in your brand voice. You review it in the editor and publish it to your site, or let Autopilot write and publish on a schedule.

Where to find it

Open Content in the sidebar:

Create content

Every article starts in the Create content window. Open it with Create on Content > Articles, with New article in the command palette (Ctrl K) or the N A shortcut, or from any page that offers to write: a task, a competitor, an opportunity, a day in the Content calendar or an article the agent proposes (Adjust and run on its confirmation card). The window opens over the page you are on, filled in with what that page knew.

The left side lists the sections, each with what it is set to now; on a phone they stack and open one at a time:

Every section starts from the brand's defaults, set in Brand voice. Save as draft keeps the article without writing it. Run writes it now for the credits shown on the button; when something is missing, hovering it says what.

When your site already has a page for the question, switch the window's top toggle to Optimize to improve that page instead of writing a new one. See Optimize an existing page.

When fewer than half of your brand facts are filled in, the window suggests Research first: it researches your brand facts right there, for the credits shown on the button, and your draft stays as it is. Articles written with richer facts hallucinate less.

Ideas to start from

Content > Opportunities lists topics worth an article, each with a Score from 0 to 100 (demand, where you lose today, how winnable it is and how close it is to what your site already ranks for). Each one says where the idea comes from:

Below the source, each row shows the article format Rank Prompt would write. Search the list, or narrow it with the format filter (All types) and the source filter (All sources); the source filter lives in the page address, so a link opens the list on one source. When the brand measures several places, Asked in says where the idea's prompts were asked (Every place when it holds everywhere) and the Locations filter keeps the ideas of the cities and places you pick.

Click the create button on a row to open Create content filled in from the opportunity. Select several rows and click Plan to queue up to 30 articles at once: each is written as its own job, charged on its own at the plan's price (9 credits each from 5 articles, 8 from 20) and refunded if it fails. Turn on Plan the publish dates to give each one a date; it prefills the schedule when you publish, and nothing goes live without your review.

Refresh recomputes the list from data you already have, for free. Run keyword gap buys Google data about your competitors and costs credits (see Understanding credits). Connect Search Console adds the cheapest articles to win.

While it writes

Before any model writes, Rank Prompt reads what Google ranks for your keyword in your market: up to eight top pages, their headings, length and dates, the People also ask questions and the subtopics most of them cover. The outline covers what the top pages all cover and goes deeper where they are thin, and the editor keeps that record under What Google ranks in the Details tab.

The editor shows each step: Researching your topic, Structuring the outline, Writing the draft, Polishing the copy and Creating images. It usually takes 4 to 5 minutes, and you can leave the page while it runs. You get an Articles ready notification when it is done.

What every article includes

The Articles list

Content > Articles is a table of every article for the brand: Title, Type, Status, Publishing (one pill per destination: live, scheduled, draft, waiting for merge or failed), Quality, AI impact and Created, plus Review (the date its fastest-ageing fact is due for a check) and Market (the city or country it was written for) in the column chooser. Search by title, filter by type and status, or export the table.

AI impact shows, for a published article, how often AI answers cited its URL before and after publishing, and on how many of its source prompts an AI platform now names you. Read it four weeks after publishing.

Each row's menu has Set reminder (published articles), Duplicate (editors) and Delete (the brand owner). Deleting a published article also takes its posts down from each connected site that allows it.

Credits and AI budget

• An article costs 10 credits, charged to the brand owner; in a content plan or an Autopilot month of 5 or more, 9 each, and 8 from 20. A retry after a failure charges it again; the failed run's credits have already come back.

• AI edits of text and images in the editor spend your AI budget, not credits. Generating a new image for an article from a prompt costs 1 credit.

• The outline preview, content plans and Autopilot are priced in Understanding credits.

Client review (Agency Plus)

On a paid Agency Plus subscription you can send an article to a client before it goes live:

• In the editor's More actions menu, Share for review creates a private review link. The client needs no Rank Prompt account.

• The client reads the draft, comments on the whole article or on selected text, and clicks Approve or Request changes (a change request needs a comment first).

• Review statuses: Pending review, Awaiting client, Changes requested, Approved. Publishing the article marks its review approved.

• In agency mode, Content > Reviews is the inbox of every article a client is reviewing or asked to change, across brands, where you can reshare a link to extend it before it expires. Content > Content lists every article across your client brands.

Plan requirements

See Plans and pricing.

Best practices

• Start with opportunities. They come from prompts where AI platforms answer without you, so each article has a reason to exist.

• Write a specific topic. "How HubSpot compares to Salesforce for a 10-person sales team, on price and setup time" gives the writer more than "CRM comparison".

• Fill in your brand facts and knowledge base first. The writer can only cite what it knows about you, and every fact it takes from your knowledge base is checked against the passage it came from. See Knowledge base.

• Review before you publish. Check the figures the Sources check flags and read the article once in full.

Next steps

• Article formats: which format fits which prompt

• Using the article editor: edit, improve and check the article

• Publishing your content: send it to your site

• Content Autopilot: write and publish on a schedule

Questions?

Email [email protected] and I'll help.