The Prompts tab is where you get granular. Instead of just seeing an overall score, you see exactly which questions AI platforms answer with your brand—and which ones they don't.
Ranked PromptsThese are prompts where your brand appeared in the AI response:
Column | What it shows |
Prompt | The question that was asked |
Rank | Your position (1st, 2nd, 3rd, etc.) |
Platform | Which AI platform (ChatGPT, Perplexity, Google AI) |
Category | Topic category (if categorized) |
Missed PromptsThese are prompts where your brand did NOT appear:
Column | What it shows |
Prompt | The question where you're missing |
Platform | Which AI gave this response |
Category | Topic category |
View Response | See what AI said instead |
Your ranked prompts tell you:
Which topics AI associates with your brand
What content is getting indexed and recognized
Where your authority is established
Your missed prompts reveal:
Gaps in your content coverage
Topics where competitors have stronger presence
Opportunities for new content
Each row shows a prompt where you appeared. Click to expand and see:
Full AI Response — What the AI actually said
Your Position — Where you ranked in the list
Competitors — Who else was mentioned
Sources/Citations — What the AI cited
Each row shows a prompt where you didn't appear. Click to see:
Full AI Response — What the AI recommended instead
Competitors Mentioned — Who's ranking instead of you
Source URLs — What content the AI used
Pattern | Meaning | Action |
All about one topic | Gap in content coverage | Create content cluster |
All on one platform | Platform-specific issue | Optimize for that platform |
All comparison queries | Not seen as alternative | Competitive positioning |
All "how to" queries | Not seen as educator | Create how-to guides |
For each missed prompt, ask:
Who IS appearing?
What content are they being cited from?
What makes their content better?
For high-priority missed prompts:
Research the topic — What does a great answer look like?
Check your content — Do you have relevant content?
Improve or create — Update existing or create new content
Build authority — Get backlinks and citations
Re-track — Run reports to measure improvement
Not all missed prompts are equal. Prioritize by:
Business ValuePriority | Criteria |
High | Prompts that drive purchases or leads |
Medium | Prompts that build awareness |
Lower | Nice-to-have but not critical |
Competition LevelDifficulty | Signs | Strategy |
Easy wins | Few competitors, unclear rankings | Create good content |
Medium | 2-3 clear leaders | Create better content |
Hard | Dominated by giants | Long-term authority building |
Current PerformanceSituation | Approach |
Rank #4-10 on some platforms | Optimize to move up |
Appear on 1 of 3 platforms | Broader visibility |
Never appear anywhere | Major content gap |
If you've categorized prompts, filter to focus:
"Products" — See product-related rankings
"Services" — See service-related rankings
"Comparisons" — See head-to-head rankings
See where each platform ranks you: Strong on ChatGPT but weak on Perplexity?
That tells you where to focus optimization
Compare rankings over time: Did that new blog post help?
Are competitors catching up?
Do ThisReview weekly — Check for new missed opportunities
Track improvements — Note when you move from missed to ranked
Study the responses — Read what AI is actually saying
Learn from competitors — Why are they ranking instead?
Don't Do ThisIgnore missed prompts — They're your roadmap to improvement
Try to rank for everything — Focus on valuable prompts
Expect instant results — AI knowledge updates gradually
Forget context — A #5 rank on a competitive prompt is great
Prompt: "Best email marketing tools for small business"
Status: Missed
Competitors appearing: Mailchimp, Constant Contact, Sendinblue
Our content: Brief mention in a general marketing guide
Created comprehensive guide: "Email Marketing for Small Business: Complete Guide"
Added comparison tables with competitors
Got featured in 3 industry roundups
Updated existing blog posts to link to new guide
Status: Ranked #4
Appearing on: ChatGPT, Perplexity
Still missing on: Google AI (working on it)
Key Takeaway
Moving from missed to ranked takes time and focused effort, but it's achievable with the right strategy.
Click any prompt to see what AI said:
See your exact mention in context
How you were positioned
What was said about you
See what AI recommended instead
How competitors were described
What made them stand out
This context helps you understand WHY you're ranking or missing—not just that you are.
What to Do | How |
Find opportunities | Review Missed prompts |
Understand success | Study Ranked prompts |
Prioritize work | Filter by category/platform |
Improve rankings | Analyze competitors, create content |
Study your Competitors in detail
Improve Your Results with actionable tips
Contact us at [email protected] — we're happy to help!