AI platforms build their answers from pages they read and cite. Two things raise your chances of being named: your own pages getting cited, and the pages that get cited mentioning you. In Rank Prompt a citation is one page cited in one answer, and Sources is where you see them.
Not every mention is worth the same. The ones worth your time are the pages AI platforms already cite for your prompts. In most categories those include:
Kind of page | Examples |
|---|---|
Review and listing sites | G2, Capterra, Trustpilot, Yelp, your trade's directories |
Comparison and "best of" articles | "Best CRM for small business" roundups |
News and industry publications | Trade press, local news |
Encyclopedias and knowledge bases | Wikipedia, where your brand is notable enough |
Public discussions | Reddit threads, forums, YouTube videos, LinkedIn posts |
Your own site | Product, pricing, comparison and answer pages |
Your own data beats any general list: the mix differs by category and by AI platform.
Run a report on the prompts your customers ask
Open Sources > Citations for the pages cited, and Domains for the sites behind them. Filter by AI platform to compare
Open Sources > Offsite mentions: for each cited page on another site, whether it names you, in what tone, and which competitors it names
Note the pages that name competitors and not you. That is your list
Claim your profiles on the review and listing sites your category's answers cite, and complete every field
Keep facts consistent: the same name, category, description, prices and locations everywhere
Give your own pages a reason to be cited: a clear page for what you do, comparison pages, answers to your prompts in plain words, original data
Check how AI describes you with Brand Audit, and correct the pages behind any mistakes
Ask customers for reviews steadily, and answer them. Recent, specific reviews give answers something to repeat.
Contact the authors of the articles AI cites and offer what makes their article better: accurate details, a free trial for testing, data. Backlink outreach lists these pages with an Outreach score, finds the people behind them with Find contacts and helps you write the emails.
Journalists quote sources with something new to say. Share original data from your own business, offer expert comment on news in your field, and keep a page with facts about your company that is easy to cite.
When a Reddit thread or forum post keeps getting cited for your prompts, a helpful answer there can matter more than a new page on your site. Community lists those threads and drafts replies for you to post yourself. Disclose that you work for the brand.
Track the pages you care about with Tracked pages in Sources
Watch your prompts in a Scheduled Report: when a pitched page adds you, the prompts that cite it should start naming you
Keep going: new roundups and threads appear all the time, and old ones get updated
Signs of a mention worth having: the page is cited for your prompts, it's about your category, it's kept up to date, and it describes you accurately.
Signs to walk away: paid link schemes, pages nobody reads, directories that list anything, and content that would embarrass you if a customer saw it.
Chasing volume. Ten mentions on pages AI never cites do less than one on a page it cites every week
Set and forget. Profiles go stale and roundups get rewritten; check them every few months
Ignoring negative mentions. Offsite mentions shows the tone; answer criticism with facts where you can
Inconsistent details. Mismatched facts across sites confuse the answers
Email [email protected] and I'll help.
