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All collectionsCitations & SourcesUnderstanding Sources

Understanding Sources

A tour of the Sources pages: the shared filters, the Citations page and its tabs, Domains, Offsite mentions, the Reddit, YouTube, LinkedIn and Forums pages, Authors, Tracked pages and a report's Sources tab.

Sources in the sidebar groups every page about what AI answers cite for your prompts: Citations, Offsite mentions, Reddit, YouTube, LinkedIn, Forums, Domains, Authors and Tracked pages. They replace the old Citations tab of the AI visibility page.

New to the words? Start with What are citations?

The shared filters

Every Sources page uses the same filter bar as the Visibility pages:

Filter

What it does

Reports

Pick one-off reports, or every run of a Scheduled Report

Category

Only the prompts of one category

AI platform

Only the answers of one AI platform

Date range

Only answers given in that window

The filters live in the page address, so a link you share opens with the same view. Views saves the current filters to apply later, and Ask agent asks the agent about what is on your screen.

What each plan includes

Page

Plan

Citations, Domains

Every plan

Offsite mentions, Reddit, YouTube, LinkedIn, Forums, Authors, Tracked pages

Starter and up

The plan that counts is the brand owner's, so a teammate sees what the owner's plan includes.


Citations

Sources > Citations shows the sources AI answers cite for your prompts, and your share of them. It has three tabs.

All citations

Block

What it shows

Top cited domains

The domains answers cite most, Over time or as a ranking (Top domains). Your site is marked with its place, or "You, not cited"

Citation share

Each domain's share of all citations, and its change from the first half of the period to the second. Click a domain to see only its pages

Citations by kind of source

A bar of what the citations are made of: Owned, Competitor, Reddit, News & editorial, Reviews & directory and more. Click one or more chips to filter the table

Cited pages

Every page the answers cited, with its share, position and your work on it. See Using the cited pages table

URL positions

Pick up to 6 URLs from Cited URLs to compare them over time, by Position (where the URL lands in the answers' source lists; 1 is the first source) or by Rate (the share of the answers that cited it).

Trends

Two charts, per week: Citation rate by kind of content (blog posts, listicles, reviews, docs and more) and Citation rate by kind of source. Each line is the share of the answers that cited at least one page of that kind.


Your Citation share

Your Citation share is the share of all citations that point at your own site: the brand's website and its subdomains. When the website is a page on a shared platform (an Etsy shop, a YouTube channel), only that page and what sits under it count. A brand with no website has no Citation share.

You see it on a report's score card and in the Citation share widget on Home. On Sources > Citations, choose the Owned chip to see only your own pages.


Domains

Sources > Domains rolls the cited pages up by domain.

Column

What it shows

Domain

The cited domain. Your own is marked Your site

Source

Its kind of source

Citations

How many times the answers cited it

Trend

New, Rising, Stable, Falling or Lost, from the first half of the period to the second

Change

Citations gained or lost from the first half to the second

Names you

How many of its analyzed pages name you, or Not analyzed

Links to you

Pages on the domain that link to your site

Pages, Share and Avg. position are in Choose columns; Brands citing it and Cited overall (how the whole platform cites the domain) show in fullscreen. See pages opens Citations filtered to that domain's pages.


Offsite mentions

Sources > Offsite mentions lists the pages on other sites that AI cites, and whether they name you or your competitors. It is where you analyze pages and find outreach targets. See Offsite mentions.


Reddit, YouTube, LinkedIn and Forums

One page per network, for the posts, videos and threads AI cites, and the communities behind them:

Page

Items

Groups

Reddit

Posts

Subreddits

YouTube

Videos (with views, likes and comments)

Channels

LinkedIn

Posts, articles, company pages and profiles

Authors

Forums

Quora, Stack Exchange and forum threads

Sites

  • View switches between the items and the groups

  • A chart shows the top items over time; in the groups view each row has its Trend, citations per week

  • On LinkedIn, Type narrows to Posts, Articles, People, Companies or Other

  • Click a group to open it: its citations, Share of citations, citations per week and its items, with Open on the network

  • Show post opens a Reddit or LinkedIn post inside the app

When AI doesn't cite a network for your prompts, the page says so, explains which topics that network tends to show up for, and lists where your answers do cite.


Authors

Sources > Authors shows who wrote the pages AI answers cite: each author with their sites, pages, citations, prompts and last citation, and a button to email them when an address is known.

An author appears once a page names one, or once the page was analyzed or searched for contacts in Backlink outreach.


Tracked pages

Sources > Tracked pages follows the pages you choose, yours or anyone's, with their AI platforms, citations, trend, change, position, prompts and last citation. Pages not cited under the filters show zero or Not cited yet.

  • Add pages: paste up to 100 URLs, one per line or separated by commas

  • Or track a page from its row in Citations

  • Stop tracking removes it


A report's Sources tab

Open any report and its Sources tab shows the same view for that one run: top cited domains, each domain's share of the report's citations, the kinds of source and the cited pages. With one run there is nothing to compare, so Trend, Change and Reports don't show. Owners and editors can select cited pages and Create campaign to pitch them.

A report shared by link shows a simpler list of the sources, with how often each was cited.


Whether a page names you

Only reading a page tells whether it names your brand. Rank Prompt never guesses it from the URL or the title. Until a page is analyzed it shows Not analyzed, and it never counts as a page that doesn't name you.

Analyze reads the page once and returns its contacts, whether it links to your site, and every business it names. It costs 1 credit per 3 pages; your own pages and pages already analyzed are free. Run it from Offsite mentions or Outreach > Backlink outreach.


Next steps

  • Use the cited pages table

  • Find outreach targets in Offsite mentions

  • Start outreach to cited pages


Questions?

Email [email protected] and I'll help.

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