Proper brand configuration is crucial for accurate tracking. This guide covers all the settings you should configure to get the most out of Rank Prompt.
Make sure you're on the correct brand (check the brand switcher)
Go to Brand → My Brand in the sidebar
Click "Edit Brand" to modify settings
Brand Settings are organized into tabs. The main Profile tab contains name, website, description, aliases, categories, and country/language. The Client tab (covered below) contains portal, contact, and tag settings.
The brand name is the primary identifier we search for in AI responses.
✅ Do | ❌ Don't |
|---|---|
Use official name | Use nicknames |
Match how customers know you | Use internal project names |
Update if company rebrands | Change frequently |
Good: "Salesforce", "HubSpot", "Rank Prompt"
Bad: "SF", "The Hub", "RP Tool"
💡 Use aliases for variations, not multiple different brand names.
Your website is used for:
Logo fetching — Automatically pulls your logo
Citation tracking — Identifies when AI cites your domain
Brand verification — Confirms your brand identity
Enter your primary domain with https://:
✅ https://rankprompt.com ✅ https://www.acme.com ❌ rankprompt.com (missing protocol) ❌ https://rankprompt.com/pricing (too specific)
Use your primary brand domain. If you have multiple domains, the primary one is usually enough—AI platforms typically cite the main domain.
The description helps when:
Generating prompts — AI understands your business context
Analyzing reports — Provides background for categorization
Content generation — Informs article topics
Write 3-5 paragraphs covering:
What your company does
Key products/services
Target audience
Unique value proposition
Rank Prompt is an AI visibility tracking platform that helps businesses understand how they appear in AI-generated responses from ChatGPT, Perplexity, AI Mode, Claude, Gemini, Grok, and other engines we support.
We serve marketing teams, SEO professionals, and agencies who need to track and improve their brand's presence in the growing AI search landscape.
Key features include automated visibility reports, competitor analysis, content generation, and backlink outreach.
The description field supports Markdown:
**bold** for emphasis
- bullets for lists
[links](url) for references
AI platforms might mention your brand differently than your official name:
Official Name | AI Might Say |
|---|---|
International Business Machines | IBM |
The Coca-Cola Company | Coca-Cola, Coke |
Rank Prompt | Rank Prompt, Rank-Prompt |
Without aliases, you'd miss these mentions!
In edit mode, find the Brand Aliases section
Type an alias in the input field
Press Enter or click "Add"
Repeat for all variations
Include:
Abbreviated versions (IBM, MSFT)
Common misspellings (Coca Cola vs Coca-Cola)
Product names used interchangeably
Acronyms customers use
Former names (if recently rebranded)
Don't include:
Generic industry terms
Competitor names
Unrelated keywords
Remove: Click the X on any alias pill
Reorder: Not necessary—all aliases are checked equally
Brand: "Microsoft Corporation"
Aliases:
Microsoft
MSFT
MS
Windows (if tracking Windows product)
Categories are industry/topic tags that help organize your prompts and analysis:
Examples: Software, CRM, Marketing, B2B, SaaS, Enterprise
Automatic discovery — When you run reports, we identify relevant categories
Manual addition — You can add your own
From content — Generated articles suggest categories
Add a category:
Type in the input field
Press Enter or click "Add"
Remove a category:
Click the X on the category tag
Keep 5-10 relevant categories
Use industry-standard terms
Remove irrelevant auto-discovered categories
Be specific but not too narrow
Good categories: "CRM Software", "Sales Automation", "B2B SaaS"
Too broad: "Technology", "Business"
Too narrow: "Enterprise CRM for Healthcare Companies"
These settings provide defaults for:
New visibility reports
Content generation
Outreach emails
Location configs in scheduled reports
Click the Primary Country dropdown
Search or scroll to find your country
Select it
The language will auto-update to the most common language for that country.
Click the Primary Language dropdown
Select from languages available for your country
Override if needed
Language options depend on country:
United States → English, Spanish
Canada → English, French
Spain → Spanish, Catalan, Basque
Update these if:
Your target market changes
You're tracking a different region
Content should be in a different language
On the My Brand page, you'll see your role:
Role | Badge | Capabilities |
|---|---|---|
Owner | 👑 Green | Full control, can delete brand |
Editor | ✏️ Blue | Can edit, cannot delete |
Viewer | 👁️ Gray | Read-only access |
If you need different permissions, contact the brand owner.
The Client tab in Brand Settings contains configuration for agency-facing features. It has three sections.
Manage the shared portal link for this brand. You can enable or disable the portal and configure what the client can see when they access their branded portal URL.
Store contact details for the person or team receiving reports for this brand:
Client Name — The contact's full name
Client Email — Used for automated report delivery and outreach
Company — The client's company name
These fields populate automated email delivery and are visible to team members managing the brand.
Tags let you label brands for portfolio organization and filtering across all agency views.
To add a tag:
Go to Brand → My Brand → Client tab
Find the Brand Tags section
Type a tag name and press Enter or click "Add"
To remove a tag:
Click the X on any tag
Example tags: "Active", "Onboarding", "Paused", "E-commerce", "SaaS", "Tier 1"
Tags you add to a brand appear in the agency portfolio view and can be used to filter which brands are shown across agency pages.
Brand Tags require an Agency Plus plan.
Before running reports, ensure:
Brand name is accurate and official
Website is your primary domain with https://
Description explains your business
Aliases cover common variations
Categories reflect your industry
Country/Language match your primary market
For agency brands, also check the Client tab:
Client contact details are filled in for report delivery
Brand tags are set for portfolio organization (Agency Plus)
Ensure all required fields are filled
Check your internet connection
Try refreshing and editing again
Logos are cached. Changes may take time, or:
Your website blocks logo fetching
Use a different URL format
Check exact spelling in AI responses
Aliases are case-insensitive
Add more variations if needed
Delete irrelevant ones manually
Categories are suggestions—curate them
Setting | Purpose | Priority |
|---|---|---|
Brand Name | Primary identifier | Essential |
Website | Logo + citations | Essential |
Aliases | Catch all mentions | High |
Description | Context for AI | Medium |
Categories | Organization | Medium |
Country/Language | Defaults | Medium |
Client Portal | Shared client access | Agency |
Client Contact | Delivery and outreach contact | Agency |
Brand Tags | Portfolio filtering and labels | Agency Plus |
Contact us at [email protected] — we're happy to help!
