Brand Settings & Configuration

Proper brand configuration is crucial for accurate tracking. This guide covers all the settings you should configure to get the most out of Rank Prompt.

Accessing Brand Settings

1. Make sure you're on the correct brand (check the brand switcher)

2. Go to Brand → My Brand in the sidebar

3. Click "Edit Brand" to modify settings

Brand Name

What It's For

The brand name is the primary identifier we search for in AI responses.

Best Practices

Examples

• Good: "Salesforce", "HubSpot", "Rank Prompt"

• Bad: "SF", "The Hub", "RP Tool"

Use aliases for variations, not multiple different brand names.

Website

What It's For

Your website is used for:

• Logo fetching — Automatically pulls your logo

• Citation tracking — Identifies when AI cites your domain

• Brand verification — Confirms your brand identity

How to Set It

Enter your primary domain with https://:

https://rankprompt.com https://www.acme.com rankprompt.com (missing protocol) https://rankprompt.com/pricing (too specific)

Multiple Domains?

Use your primary brand domain. If you have multiple domains, the primary one is usually enough—AI platforms typically cite the main domain.

Brand Description

What It's For

The description helps when:

• Generating prompts — AI understands your business context

• Analyzing reports — Provides background for categorization

• Content generation — Informs article topics

What to Include

Write 3-5 paragraphs covering:

• What your company does

• Key products/services

• Target audience

• Unique value proposition

Example

Rank Prompt is an AI visibility tracking platform that helps businesses
understand how they appear in AI-generated responses from ChatGPT, Perplexity,
and Google AI Overview.

We serve marketing teams, SEO professionals, and agencies who need to track
and improve their brand's presence in the growing AI search landscape.

Key features include automated visibility reports, competitor analysis,
content generation, and backlink outreach.

Markdown Support

The description field supports Markdown:

• **bold** for emphasis

• - bullets for lists

• [links](url) for references

Brand Aliases

Why Aliases Matter

AI platforms might mention your brand differently than your official name:

Without aliases, you'd miss these mentions!

How to Add Aliases

1. In edit mode, find the Brand Aliases section

2. Type an alias in the input field

3. Press Enter or click "Add"

4. Repeat for all variations

What Aliases to Add

Include:

• Abbreviated versions (IBM, MSFT)

• Common misspellings (Coca Cola vs Coca-Cola)

• Product names used interchangeably

• Acronyms customers use

• Former names (if recently rebranded)

Don't include:

• Generic industry terms

• Competitor names

• Unrelated keywords

Managing Aliases

• Remove: Click the X on any alias pill

• Reorder: Not necessary—all aliases are checked equally

Example Alias Setup

Brand: "Microsoft Corporation"

Aliases:

• Microsoft

• MSFT

• MS

• Windows (if tracking Windows product)

Categories

What Categories Are

Categories are industry/topic tags that help organize your prompts and analysis:

Examples: Software, CRM, Marketing, B2B, SaaS, Enterprise

How Categories Are Created

1. Automatic discovery — When you run reports, we identify relevant categories

2. Manual addition — You can add your own

3. From content — Generated articles suggest categories

Managing Categories

Add a category:

1. Type in the input field

2. Press Enter or click "Add"

Remove a category:

• Click the X on the category tag

Best Practices

• Keep 5-10 relevant categories

• Use industry-standard terms

• Remove irrelevant auto-discovered categories

• Be specific but not too narrow

Good categories: "CRM Software", "Sales Automation", "B2B SaaS"

Too broad: "Technology", "Business"

Too narrow: "Enterprise CRM for Healthcare Companies"

Default Country & Language

What They're For

These settings provide defaults for:

• New visibility reports

• Content generation

• Outreach emails

• Location configs in scheduled reports

Setting Primary Country

1. Click the Primary Country dropdown

2. Search or scroll to find your country

3. Select it

The language will auto-update to the most common language for that country.

Setting Primary Language

1. Click the Primary Language dropdown

2. Select from languages available for your country

3. Override if needed

Language options depend on country:

• United States → English, Spanish

• Canada → English, French

• Spain → Spanish, Catalan, Basque

When to Change

Update these if:

• Your target market changes

• You're tracking a different region

• Content should be in a different language

Your Role

On the My Brand page, you'll see your role:

If you need different permissions, contact the brand owner.

Configuration Checklist

Before running reports, ensure:

• Brand name is accurate and official

• Website is your primary domain with https://

• Description explains your business

• Aliases cover common variations

• Categories reflect your industry

• Country/Language match your primary market

Troubleshooting

Changes not saving

• Ensure all required fields are filled

• Check your internet connection

• Try refreshing and editing again

Logo not updating

Logos are cached. Changes may take time, or:

• Your website blocks logo fetching

• Use a different URL format

Aliases not catching mentions

• Check exact spelling in AI responses

• Aliases are case-insensitive

• Add more variations if needed

Wrong categories appearing

• Delete irrelevant ones manually

• Categories are suggestions—curate them

Summary

Next Steps

• Create a visibility report

• Set up scheduled tracking

• Improve your results

Questions?

Contact us at [email protected] — we're happy to help!