In Rank Prompt, a brand is a business, product or client you track across AI platforms. Everything in the app belongs to a brand: its reports, its prompts, the sites AI cites for it, its content, its outreach and its tasks.
Reports and Scheduled Reports: the prompts you ask and the answers the AI platforms gave
Visibility: the Visibility score, Prompts, Trends, Fan-outs, Competitors and Brand Audit pages
Sources: the sites and pages AI cites in those answers
Content, Outreach and Tasks: the work you do to get named more often
Brand settings: name, website, description, aliases, categories, competitors, voice and market
If you manage several businesses or clients, each one is a brand with its own data. Nothing mixes between them.
Each brand has its own:
Brand name: what reports look for in every AI answer
Brand aliases: other names AI may use for you, like KW for Keller Williams
Website: which cited pages are your own site, for your Citation share
Set these right and the numbers are right.
Plan | Brands |
|---|---|
Free | Up to 3 |
Starter | Up to 10 |
Pro | Up to 100 |
Agency | Up to 500 |
Agency Plus | Up to 1,000 |
Tip: Need more brands? Upgrade from Plans (the gear at the foot of the sidebar, then Plans).
The brand switcher sits in the top bar, on the left. Click it to:
Search your brands and switch to another one
Pin brand to keep the ones you use most at the top
Open All brands, the Brands page with every brand in the account
Create brand
When you switch, the page you are on reloads with the new brand's data. You stay on the same page.
These live in Brand > Brand settings. Brand settings covers each one in detail.
Setting | What it's for |
|---|---|
Brand name | The name reports look for in AI answers |
Website | Your own site: its pages and subdomains count as yours when AI cites them |
Brand description | Context used when prompts are written for your reports |
Brand aliases | Other names AI may use for you, like KW for Keller Williams |
Categories | The topics used when prompts are generated |
Competitors | The businesses AI names next to you, sorted into direct and indirect |
Voice | How your articles are written |
Market | The country and language new reports, content and outreach use |
Tags | Your own labels to group and filter brands |
Everyone who works on a brand has a role:
Role | Can view | Can edit | Can delete the brand | Can manage the team |
|---|---|---|---|---|
Owner | Yes | Yes | Yes | Yes |
Editor | Yes | Yes | No | No |
Viewer | Yes | No | No | No |
Owner: the account that created the brand
Editor: runs reports, edits settings, writes content and works outreach
Viewer: sees everything and changes nothing
Invite editors and viewers from Team on Pro and up. See Team collaboration.
One brand per client
Each client's reports, content and outreach stay separate
Give the client a view of their brand only with a client seat on Agency Plus (Client access)
One brand for the company, one per major product line
Or one brand, with categories for each product
Even with one business, the brand is where you set the aliases and the market that make the numbers right.
Your first brand is created when you set up your account. To add another:
Open the brand switcher and choose Create brand, or go to All brands and click New brand
Enter the brand name and website
Click Create brand
See Creating and managing brands.
Email [email protected] and I'll help.
