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Visibility map and suggestions

Use your Google traffic data on the Scheduled Reports page: the Visibility map of the markets you track and where your visitors come from, and the suggested Scheduled Reports for the markets you don't track yet.

Connect Google, and the Scheduled Reports page shows where your website's visitors come from next to the markets you already track. It also suggests new Scheduled Reports for the countries and regions where you have traffic but no tracking, so you pick markets from your own data instead of guessing.

What you need

  • Google connected for the brand, with a Search Console site: Search Console gives the countries your traffic comes from

  • Google Analytics (optional): adds the regions and cities your sessions come from

  • Traffic data: the suggestions read the latest data on Website analytics

Connect from the card on the Scheduled Reports page itself, or from Brand > Integrations. See Connecting Google Analytics and Connecting Search Console.


What the page shows

Go to Visibility > Scheduled Reports. What sits above your list depends on your connection:

Your setup

What you see

Google not connected

A Suggested Scheduled Reports card with a button to connect Google Analytics

Connected, but no Search Console

An Add Search Console card with a button to connect it

Connected, but no traffic data yet

A No traffic data card. Refresh analytics opens Website analytics, where you refresh the data.

Search Console data by country

The Visibility map

Google Analytics regions, but no country data

A Suggested Scheduled Reports card with the regions to track

Every market with traffic already tracked

A note that your Scheduled Reports cover your top traffic regions


The Visibility map

The map is a card that starts collapsed. Its header counts the regions you track and the ones suggested. Click it to open the map; on a large screen, Fullscreen gives it the whole window.

The markers

Marker

Meaning

Active tracking

A location of a Scheduled Report that runs

Paused

A location that is paused, or whose Scheduled Report is switched off

Upcoming run

A location that runs in the next 7 days

Suggested

A country or region with traffic that no location tracks yet

Countries are also shaded by Traffic intensity (High, Medium, Low), from their Search Console impressions. Nearby markers group together.

Hover a marker to see its numbers: clicks and impressions from Search Console, sessions and users from Google Analytics, or, for a tracked location, its prompts and next run.

Opening a marker

Click a marker to open the location details:

  • Tracked locations there, marked upcoming, active or paused. Click one to open its page.

  • Suggestions, with their clicks, sessions or users, and a Track button

Next to the map

  • Traffic coverage: the share of the countries and regions your traffic comes from that you already track, as a percentage and as a count of traffic sources tracked, with your Active and Paused locations, the Countries you track and the ones Suggested

  • Local achievements: badges for local work in Rank Prompt, locked until you earn them

  • Regional coverage: how many of your traffic countries you track, world region by world region


Suggested Scheduled Reports

When the map isn't there (for example, Google Analytics shows regions but Search Console has no country data yet), the Suggested Scheduled Reports card lists the markets to track instead: each with its flag and its clicks and impressions, or its sessions. It shows 3 at first, and a button below opens the rest. A Based on traffic badge marks the card when Rank Prompt recommends tracking several regions from your traffic.

Which markets are suggested

  • Countries: from Search Console, each with at least 1% of your impressions, up to 10

  • Regions: from Google Analytics, each with at least 2% of your sessions, up to 10

A market you already track is left out.


Tracking a suggested market

Click Track on a suggestion in the map, or click a suggestion in the card. Rank Prompt creates a new weekly Scheduled Report, named Suggested country weekly or Suggested location weekly, with one location for that market:

  • The market's country, and its city or region when the suggestion is one

  • The country's main language

  • ChatGPT, Claude and Google AI Mode (AI Overviews)

  • No prompts yet: the location starts paused and the Scheduled Report switched off

Then finish it:

  1. Open the new Scheduled Report and rename it in its settings

  2. Open its location and add prompts (or add a location that copies prompts from another one)

  3. Resume the location and switch the Scheduled Report on

Tracking a suggestion costs nothing until the Scheduled Report runs. See Understanding locations for the ways to fill a location with prompts, including Pick from Search Console queries.


Best practices

Prioritize by traffic

Don't track every country. Start with:

  1. The markets that bring you the most traffic

  2. The markets where you sell

  3. The markets that are growing

Review monthly

Traffic changes. Check the map once a month:

  • New countries showing up in your traffic?

  • Regions growing faster than others?

  • Add locations as your audience grows

Traffic isn't revenue

The best markets to track are where you have customers, engagement and revenue. Weigh the suggestions against your business data.

Think about language

A country suggestion (for example Canada) may need more than one location: Canada in English and Canada in French. Check which languages your visitors use.


Common scenarios

Expanding to a new market

Situation: you're a United States business seeing traffic from the United Kingdom.

  1. The map shows the United Kingdom as Suggested

  2. Click it and click Track

  3. Add prompts to the new location, using Pick from Search Console queries or copying another location

  4. Resume the location and switch the Scheduled Report on

Finding a market you didn't know about

Situation: you didn't know you had traffic from Germany.

  1. The map shows Germany as Suggested

  2. Check whether you have German content

  3. If yes, track it to see your visibility there

  4. If no, consider localizing your content first

Going from country to city

Situation: you track the United States as a whole, and Google Analytics shows strong regions.

  1. The map suggests those regions

  2. Add a location for each region that matters

  3. Compare the national and local visibility on the Scheduled Report's Locations tab


Troubleshooting

The map doesn't show

  • Google isn't connected, or the connection has no Search Console site: use the card's button to connect

  • There is no country data yet: refresh the data on Website analytics and wait for Search Console to report impressions

No suggestions

  • Every market with traffic already has a location

  • Your traffic is too low for any market to stand out

  • The data hasn't synced yet after connecting

Suggestions that don't fit your business

The map shows traffic, not intent: some countries may send bots or visitors you don't serve. Track only the markets that matter to your business.


Next steps

  • Manage your Scheduled Reports

  • Read a Scheduled Report's results

  • Connect Google Analytics


Questions?

Email [email protected] and I'll help.

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