Understanding Location Configs

Location Configs are the secret to efficient multi-market tracking. Instead of creating separate schedules for each region, you can add multiple location configs to a single schedule — all running at the same frequency.

What is a Location Config?

A Location Config is a specific tracking setup within a schedule that defines:

• Country — Where to simulate the search (e.g., United States)

• Location — Optional specific city/region (e.g., New York, NY)

• Language — What language to use (e.g., English, Spanish)

• AI Platforms — Which platforms to query (ChatGPT, Perplexity, Google AI)

• Prompts — The questions to track

Why Use Multiple Location Configs?

Track Different Markets

Example: A hotel chain tracking visibility in 3 cities:

Schedule: "Weekly US Cities"
── Location Config: New York (10 prompts)
── Location Config: Los Angeles (10 prompts)
└── Location Config: Miami (10 prompts)

Total: 30 credits per weekly run

Compare Languages

Example: A SaaS company tracking English and Spanish visibility:

Schedule: "Weekly Multi-Language"
── Location Config: US - English (15 prompts)
└── Location Config: US - Spanish (15 prompts)

Total: 30 credits per weekly run

Test Regional Variations

Example: National vs local search results:

Schedule: "Weekly Pizza Shop"
── Location Config: United States (national) - 10 prompts
└── Location Config: Chicago, IL (local) - 10 prompts

Total: 20 credits per weekly run

Creating a Location Config

Method 1: When Creating a Schedule

Your first location config is created automatically when you create a schedule from an existing report. It copies all settings and prompts.

Method 2: Add to Existing Schedule

1. Go to Reports → Scheduled Reports

2. Click on a schedule to expand it

3. Click "Add Location Config"

4. Fill in the details:

Adding Prompts to a Location Config

Option A: From Search Console Suggestions

If you have Google Search Console connected:

1. Select your country in the config

2. Click "Get suggestions for [Country]"

3. You'll see two types of queries:

   • Trending — Queries with growing impressions

   • High Opportunity — Queries with high impressions

4. Click to select queries → they become prompts

Option B: Add Manually Later

1. Create the config first (it will be paused if empty)

2. Click the config to open its detail page

3. Add prompts from there

Note: Location configs with no prompts are automatically paused and won't run until you add prompts.

Managing Location Configs

View All Configs

On the Scheduled Reports page:

1. Find your schedule

2. Click the "X location configs" link to expand

3. See all configs listed with their status

Config Actions

Hover over any config to see action buttons:

Pause vs Delete

• Pause — Config won't run but keeps all settings and history

• Delete — Permanently removes config and its prompts

Tip: Pause configs for seasonal markets instead of deleting them.

Location Config Detail Page

Click any config to see its full detail page:

What You'll See

1. Overview Card — Location, language, platforms, prompts count

2. Latest Results — Most recent run data

3. Prompts List — All prompts with their rankings

4. Actions — Edit prompts, run now, settings

Edit Prompts

From the config detail page, you can:

• Add new prompts

• Delete existing prompts

• See each prompt's historical performance

Credit Calculation

Credits are calculated per location config:

Example:

Total per run: 20 credits (Chicago is paused, so not counted)

Best Practices

Group by Frequency Need

Put locations that need the same tracking frequency in one schedule:

Good:

"Daily High-Priority" → NYC, London (both need daily)
"Weekly Standard" → All other markets

Not ideal:

One schedule with NYC (needs daily) and small markets (need monthly)

Consistent Prompts Across Configs

If comparing markets, use the same prompts in each config. This gives you apples-to-apples comparison.

Clear Naming

Use descriptive names:

• "US - West Coast - English"

• "Spain - Madrid - Spanish"

• "Config 1"

• "Test"

Watch for Non-Standard Locations

If you see a warning badge on a config, the location might not be recognized:

Click settings to fix it — we'll suggest a standardized location.

Common Use Cases

E-commerce: Multiple Warehouses

Track visibility near each fulfillment center:

• Los Angeles (West Coast)

• Dallas (Central)

• New Jersey (East Coast)

Service Business: Multiple Cities

Track each service area:

• "HVAC repair in Phoenix"

• "HVAC repair in Tucson"

• "HVAC repair in Scottsdale"

International Brand: Multiple Countries

Track your global presence:

• United States (English)

• United Kingdom (English)

• Germany (German)

• France (French)

Bilingual Market: Language Comparison

Track both languages in the same market:

• Miami, FL (English)

• Miami, FL (Spanish)

Troubleshooting

"No prompts" Warning

Your config has no prompts. Add prompts or it won't run.

"Check Location" Warning

The location might not be recognized. Edit the config and select from the suggestions.

Config Not Running

Check if:

1. The config is active (not paused)

2. The parent schedule is active

3. You have enough credits

Next Steps

• Analyze schedule performance

• Use the Visibility Map

• Manage your schedules

Questions?

Contact us at [email protected] — we're happy to help!