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Creating your first Scheduled Report

Set up a Scheduled Report step by step: its name and frequency, its prompts, its locations and AI platforms, and what happens after you create it.

A Scheduled Report is the way to track your AI visibility on a steady cadence. This guide walks you through creating one, from an empty form or from a report you already ran.

Before you start

You need:

  • Credits for the runs (each run charges every active location)

  • Optionally, a completed report whose prompts you want to track

Scheduled Reports are open on every plan. Owners and editors of the brand can create them. You don't need an existing report: you can start empty and add prompts later.


Three ways to start

Start from

What happens

An empty form

Your locations are created paused and the Scheduled Report stays switched off. Open each location, add its prompts and resume it, then switch the Scheduled Report on.

A report

The report's prompts are copied to every location you add. Its country, city, language and AI platforms fill in the form.

Prompts you pick

On Visibility > Prompts, New prompt can open a new Scheduled Report with the prompts you typed. Every location starts with them.

You can start from a report in two places: the Prompts field of the form, or the Schedule button on the report's own page (see below).


Step by step

Step 1: open Scheduled Reports

  1. Go to Visibility > Scheduled Reports in the sidebar

  2. Click New schedule (top right)

The Create Scheduled Report window opens.


Step 2: name it and choose a frequency

Fill in Schedule name and pick a Frequency:

Frequency

Best for

Runs

Daily

Active campaigns, fast-moving markets

Once a day

Weekly

Most brands (the default)

Once a week

Monthly

Stable markets, a smaller credit budget

Once a month

Tip: Start with Weekly. It gives you enough runs to see a trend without spending many credits.

If you pick a report in the next step, the name fills in from it. You can change it anytime.


Step 3: choose the prompts

In Prompts, pick one of:

  • Start empty and add prompts later: the locations start paused until you add prompts to each one from its page, and the Scheduled Report starts switched off.

  • A completed report (listed with its location and its number of prompts): every location tracks that report's prompts. If the report's city isn't a standard location, a standard one is filled in instead.


Step 4: add your locations

Each location is a market: a Country, an optional City (leave it empty to track the whole country) and a Language.

  • Click Add location to add another market, up to 20 per Scheduled Report

  • Each location shows the credits it uses per run

  • The same country, city and language can't be added twice

Every run makes one report per location, never one mixed report.


Step 5: pick the AI platforms

Choose the AI platforms to ask: ChatGPT, Claude, Gemini, Grok, Perplexity and Google AI Mode (AI Overviews), all available on every plan. The form starts with ChatGPT, Claude and Google AI Mode (AI Overviews).

  • 1 to 3 AI platforms: 1 credit per prompt

  • 4 to 6 AI platforms: 2 credits per prompt


Step 6: client delivery (Agency and up)

On Agency or Agency Plus, the Client delivery section can email each run's report to your client:

  • Email this report to the client turns it on

  • Recipient emails: up to 10 (press Enter after each one)

  • Intro message (optional): a short note at the top of the email

  • Report template: which pages go in the report (your default template, or Schedule overview)

  • Review before sending: each run's report waits until you send it

  • Also send me a copy

Client delivery starts when your subscription does, not during a trial. You can set it up later from the Scheduled Report's Delivery tab.


Step 7: review and create

The footer shows the credits per run and how many locations they cover. Click Create schedule. The new Scheduled Report opens.


From a report's page

On any completed report, click Schedule. The Track this report on a schedule window opens with that report's prompts, market and AI platforms, and asks Where to track it:

  • New Scheduled Report: name it, pick a frequency and create it, as above.

  • Add to an existing one: choose one of your Scheduled Reports. The report's market is added to it as a new location with the report's prompts, and you land on its Locations tab. You can add more markets before you confirm.


What happens next

After you create it with prompts, your Scheduled Report:

  1. Appears in the list switched on, with its next run

  2. Runs on its own at that time, leaving one report per active location

  3. Fills its tabs (Overview, Trends, History) as runs complete

Created empty, it waits switched off: add prompts to its locations, resume them and switch it on with the toggle on the list or the Active switch on its page.

The first run comes one period after you create it: a day, a week or a month later.

Run it now (optional)

Don't want to wait?

  1. Open the Scheduled Report

  2. Click Run now. The button shows the credits the run will use.

  3. To run one location only, click the arrow next to Run now and pick it (the arrow appears once there are 2 locations or more)

  4. Follow the progress in the notification that opens

A long run keeps going in the background, and a notification tells you when it finishes.


After your first run

Once the first run completes, you have:

  • A Visibility score for each location

  • Your first run in the History tab

  • A baseline that later runs compare against

Open the Trends tab after the second run to see how visibility moves.


Want to track more markets?

Add locations anytime from the Locations tab. Use them to:

  • Track the United States and the United Kingdom separately

  • Compare English and Spanish visibility

  • Follow several cities in the same country

Learn how: Understanding locations


Tips

Start small, expand later

Begin with your most important prompts and markets. You can add locations and prompts later.

Match your review rhythm

The runs happen at the time in Next run date & time. If you review numbers on Monday mornings, set the next run for the weekend in the Scheduled Report's settings, and the weekly runs follow from there.

Watch your credit use

Each location costs its prompts times the credits per prompt, on every run. Once you run several Scheduled Reports, the strip above the list shows the credits they will use in a month.

Pause instead of deleting

Going on vacation? Switch the Scheduled Report off instead of deleting it. Switch it back on and it keeps its locations, prompts and history.


FAQ

Can I edit the prompts after creating a Scheduled Report?

Yes. Open it, go to the Locations tab and click a location: its page lets you add prompts, edit them and pause them. On Visibility > Prompts you can also edit tracked prompts, pause them, or copy and move them to another location.

Can I change the frequency later?

Yes. Click the gear icon (Schedule settings) on its page, or Settings in its menu on the list, and change Run frequency.

What if a run fails?

The last run shows in red on the list, and the Scheduled Report's page explains what went wrong. Common causes:

  • Insufficient credits: the page links to Top up credits (Plans > Top-ups)

  • No prompts: a location with no prompts is paused and doesn't run until you add prompts and resume it


Next steps

  • Add more locations

  • Read your Scheduled Report's results

  • Manage your Scheduled Reports


Questions?

Email [email protected] and I'll help.

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