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Lead Widget

Put a form on your own site that offers a free AI visibility report. The visitor gets the report signed by you, from your address, on your domain, and you get the lead with everything the report found. Set it up, price it, and keep it from being abused. Agency Plus only.

What the widget does

You paste two lines on your site. A visitor types their website and their email, and a few minutes later they get a report on how visible their brand is inside AI answers, with your logo on it, sent from your address, opening on your domain.

You get the lead in Prospecting > Leads with the report already attached: the score, the prompts their brand did and did not appear in, and one click through to the report, where the competitors that came up instead are named.

It is the same product you sell, handed over before anyone has agreed to pay for anything.


Before you can turn it on

The widget only goes live once your agency looks like an agency to the visitor. Six things, all shown as a checklist in White label > Widget:

Requirement

Where

Why the visitor needs it

Your app is served on your domain

Domains

The report opens on your domain, not ours

Your sending domain is verified

Email

Otherwise the report email never arrives

Your agency has a name

Branding

It signs the email and the report

You published a privacy policy

Branding

The form collects an email, so they have to be able to read your policy

You published your terms

Branding

Shown next to the consent line

You have a support contact

Branding

Somebody who replies has to be you, not us

The switch stays off until all six are green. It can always be turned back off.


Turning it on and pasting the snippet

White label > Widget > Install gives you two lines:

<script src="https://app.youragency.com/embed/widget.js" data-key="wgt_..." data-target="rp-widget"></script>
<div id="rp-widget"></div>

Paste them where you want the form. It sizes itself to whatever space it lands in.

  • Allowed origins is the list of sites that may use your key. Up to 20. A copy of your snippet on a site that is not on the list draws the form and then refuses the submission.

  • The form itself is framed from our origin so the captcha has a single hostname to trust. The page around it, the loader and the report link are all yours.

  • The form's page cannot be opened on its own. It only runs inside a frame.

  • New key invalidates the snippet already on your site, so replace it there straight away.


What you can configure

Setting

Range

Default

Prompts per report

3 to 20

5

AI engines

Any mix of the ones on your plan

Standard four

When the report runs

Straight away, after email confirmation, or automatic

Automatic

Leads per day

1 to 500

20

Leads per month

1 to 5000

200

Alert thresholds

Up to four percentages of the daily cap

80 and 100

Form fields

Website and email always, name and company optional

Website and email

Headline, button and consent line

Your own copy

Ours, in your product name

Privacy link

Any URL you publish

Your branding privacy URL

Allowed origins

Up to 20

Empty, so nothing works until you add yours

Meeting link, host name and role

Any scheduling URL

None

Reuse window

7 to 90 days

30

Who hears about a new lead

Any of your team

The owner

Retire quiet lead brands after

30 to 720 days, or never

90

Automatic is worth understanding: the report runs at once when the signals are good, and asks for an email confirmation first when they are not. Either way the lead is captured the moment the form is sent, so you never lose the contact.


What a lead costs you

A lead report is priced like any other report: prompts x credits per prompt, where a prompt costs 1 credit on the standard engines and 1 more for each premium engine you add. The brand research behind it is included.

Configuration

Credits per lead

5 prompts, standard engines

5

5 prompts, standard plus one premium

10

10 prompts, standard engines

10

The tab shows the number for your current settings, and next to it what your leads actually cost this month, read from your credit ledger. The two differ when a report failed halfway or a lead inherited a report that already existed.

You pay, always. The visitor never sees a price.


Keeping it from being abused

A public form that spends credits needs a floor. Most of it is invisible to a real visitor:

  • A captcha runs in the background and only shows itself when it is unsure. The Install section shows whether it is verifying.

  • Two invisible checks: a field only a script would fill in, and a minimum time on the form.

  • Duplicates: the same address or the same website inside your reuse window gets the report you already paid for instead of a new one.

  • Caps: the daily and monthly limits are enforced as the lead is saved, not after. Past the cap the lead is still captured, with no report run, so a busy day costs you nothing and loses you nobody.

  • Automatic pause: a sudden spike against your own baseline pauses the widget and tells you why. Resume is one button.

  • Throwaway addresses and addresses that cannot receive mail are asked to confirm first.

Whatever the checks decide, the contact is saved. The only thing that ever gets deferred is spending your credits.


Frequently Asked Questions

Does a lead use up one of my client seats?

No. The 100 client seats count seats over brands you created. A lead's report brand is a different type and sits outside that cap, so a good week of leads can never push out a client who pays you.

What if the lead's email already has an account?

The flow stops. No seat is created, nothing is written on their existing account, and they get a note telling them to open the report from the account they already have. You see the lead as pending.

Why did a lead not get the email?

The most common reason is our global suppression list: if that address unsubscribed from any email we have ever sent, it stays suppressed even when the email is yours. The Leads tab shows the delivery state, and you can copy the report link and send it yourself.

How long does the report take?

One to three minutes in normal conditions. The visitor sees the progress while they wait, and after thirty seconds they are offered the option to have it emailed instead, so a slow run never costs you the lead.

Can I use it without the white-label app?

No. The report opens on your domain and the email leaves from your sending domain, so both have to be verified first. That is what makes the whole thing look like yours.


Next Steps

  • Leads and Webhooks - Work the leads and post them to your own backend

  • Agency Domain - DNS records, verification, and SSL

  • Email Sending - Send from your own domain

  • Client Access - What a lead sees once they claim their report


Need Help?

Contact us at [email protected]

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