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SEO Audits Overview

Monitor your website's performance, accessibility, and SEO health with RankPrompt's comprehensive audit tools.

SEO Audits Overview

RankPrompt's SEO Audits help you understand how well your website performs technically. Track Lighthouse scores, analyze technical SEO factors, and compare your performance against competitors.


What Are SEO Audits?

SEO Audits evaluate your website's technical health across four key areas:

Category

What It Measures

Performance

Page load speed, resource optimization

Accessibility

Usability for people with disabilities

Best Practices

Security, modern web standards

SEO

Search engine optimization factors


Audit Types

Lighthouse Audit

Google Lighthouse audit measuring your page against industry standards:

  • Performance Score (0-100): How fast your page loads

  • Accessibility Score (0-100): How usable for all users

  • Best Practices Score (0-100): Security and standards compliance

  • SEO Score (0-100): Search optimization factors

  • Core Web Vitals: LCP, CLS, FCP, TBT, TTFB metrics

Learn more about Lighthouse Audits →

Technical SEO Audit

Deep analysis of technical SEO factors:

  • Robots.txt: Search engine crawler instructions

  • Sitemap: XML sitemap presence and validity

  • Meta Tags: Robots meta, canonical URLs

  • Social Tags: Open Graph, Twitter Cards

  • Structured Data: Schema.org markup

  • SSL Certificate: Security and expiration

  • Redirect Chains: URL redirect analysis

  • AI Bots Access: Which AI crawlers can access your content

Learn more about Technical SEO Audit →

Competitor SEO Comparison

Compare your scores against competitor pages:

  • Side-by-side Lighthouse scores

  • Performance differences

  • Identify competitive advantages

Learn more about Competitor SEO Comparison →


Getting Started

Step 1: Navigate to SEO Audits

From the sidebar, click SEO Audits to open the SEO dashboard.

Step 2: Add a Page

If you haven't added any pages yet:

  1. Click Add Page

  2. Enter the URL you want to track (e.g., https://yourdomain.com)

  3. Optionally add a label for easy identification

  4. Click Add

Step 3: Run Your First Audit

After adding a page:

  1. Navigate to Lighthouse Audit or Technical Audit

  2. Select your page from the dropdown

  3. Click Run Audit (or it may run automatically)

  4. Wait 30-60 seconds for results


The SEO Dashboard

The main SEO Audits page shows:

Average Lighthouse Scores

Aggregated scores across all your tracked pages:

  • Performance average

  • Accessibility average

  • Best Practices average

  • SEO average

Issues by Category

Charts showing issues distribution:

  • Issues by category (performance, accessibility, etc.)

  • Issues by impact (high, medium, low)

Quick Links

Navigate to specific audit types:

  • Lighthouse Audit: Detailed Lighthouse analysis

  • Technical Audit: robots.txt, sitemap, meta tags

  • Competitors: Compare against competitor pages

Tracked Pages

List of all pages you're monitoring:

  • Page URL and label

  • Latest performance score

  • Number of issues

  • Click to view details


Credit Costs

Audit Type

Credits

Lighthouse Audit

1 credit

Technical SEO Audit

Free

Competitor Audit

1 credit

Technical SEO audits are free! Only Lighthouse and competitor audits use credits.


Interpreting Scores

Score Ranges

Score

Rating

What It Means

90-100

Good

Excellent performance

50-89

Needs Improvement

Room for optimization

0-49

Poor

Significant issues to address

Priority Focus

Focus on issues by impact:

  1. High Impact: Fix these first, they significantly affect user experience or SEO

  2. Medium Impact: Address after high-impact issues

  3. Low Impact: Nice to fix but not urgent


Best Practices

Monitor Regularly

  • Run audits weekly or after major site changes

  • Track score trends over time

  • Address regressions quickly

Prioritize Effectively

Not all issues are equally important:

  1. Start with performance, it affects user experience and SEO

  2. Fix accessibility, it improves usability for everyone

  3. Ensure best practices, especially security

Compare Against Competitors

Use competitor audits to:

  • Understand industry benchmarks

  • Identify competitive advantages

  • Prioritize improvements that give you an edge


Plan Requirements

SEO Audits are available on all plans:

Feature

Free

Starter

Pro

Agency

Technical Audit

Yes

Yes

Yes

Yes

Lighthouse Audit

Yes

Yes

Yes

Yes

Competitor Comparison

Yes

Yes

Yes

Yes

All plans can use SEO Audits, you just need credits for Lighthouse and competitor audits.


Next Steps

  • ⚡ Lighthouse Audits - Deep dive into Lighthouse

  • 🔧 Technical SEO Audit - Analyze technical factors

  • ⚔ Competitor SEO Comparison - Benchmark against competitors


Need Help?

If you have questions about SEO Audits, contact us at [email protected].

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