--- title: "AI content generation overview" description: "How Rank Prompt writes articles that answer the prompts where AI platforms miss your brand: where to start, what an article includes, what it costs and which plan you need." url: https://help.rankprompt.com/en/articles/50-ai-content-generation-overview collection: "Content generation" updated: 2026-10-28 language: en --- # AI content generation overview How Rank Prompt writes articles that answer the prompts where AI platforms miss your brand: where to start, what an article includes, what it costs and which plan you need. Rank Prompt writes articles for your brand to answer the prompts where AI platforms do not name you yet. Each article is researched, grounded in your brand facts and written in your brand voice. You review it in the editor and publish it to your site, or let Autopilot write and publish on a schedule. ## Where to find it Open **Content** in the sidebar:

Item	What it holds
Articles	Every article you have drafted, generated or published
Opportunities	What to write next, ranked by what it can win you in AI answers and search (editors)
Knowledge base	The facts and documents every article is grounded in
Media	The images your articles use, uploaded or generated
Autopilot	Articles written and published on a schedule
Performance	Search and traffic numbers for the sites you publish to
Content calendar	Your articles by date: planned, in progress, scheduled and published

* * * ## Create content Every article starts in the **Create content** window. Open it with **Create** on **Content > Articles**, with **New article** in the command palette (Ctrl K) or the **N A** shortcut, or from any page that offers to write: a task, a competitor, an opportunity, a day in the **Content calendar** or an article the agent proposes (**Adjust and run** on its confirmation card). The window opens over the page you are on, filled in with what that page knew. The left side lists the sections, each with what it is set to now; on a phone they stack and open one at a time:

Section	What you set
Prompt	A prompt AI answers without you, to write the article that wins it back, and the Topic
Format	One of 13 formats, from Blog post / guide to Landing page and Product page, with its options. See Article formats
Length	Auto (sized to what ranks), Short, Standard, Long or an exact word count
Audience	Who it is written for, in a few words
Language and Tone	The brand default, or another one for this article only
Sources	Up to 10 pages or PDFs to read and cite, and Only my sources to switch off web search. With a prompt picked, Pages AI cites for this prompt adds the pages the engines cite in one click
Title and keywords	A Title (kept as written), Target keywords and Planned for, the day it should go live
Knowledge	Auto uses the closest passages of your knowledge base, Pick items limits it to the ones you choose, Off leaves it out
Phrases to avoid	Words and phrases the article must not use, on top of the brand's banned phrases
AI tools	Web search, Google News, internal links, reading your site, images, screenshots, reference pages and the knowledge base, each Off, AI decides or Always

Every section starts from the brand's defaults, set in [Brand voice](https://help.rankprompt.com/en/articles/55-brand-voice.md). **Save as draft** keeps the article without writing it. **Run** writes it now for the credits shown on the button; when something is missing, hovering it says what. When your site already has a page for the question, switch the window's top toggle to **Optimize** to improve that page instead of writing a new one. See [Optimize an existing page](https://help.rankprompt.com/en/articles/120-optimize-an-existing-page.md). When fewer than half of your brand facts are filled in, the window suggests **Research** first: it researches your brand facts right there, for the credits shown on the button, and your draft stays as it is. Articles written with richer facts hallucinate less. ### Ideas to start from **Content > Opportunities** lists topics worth an article, each with a **Score** from 0 to 100 (demand, where you lose today, how winnable it is and how close it is to what your site already ranks for). Each one says where the idea comes from:

Source	Meaning
Missed prompt	AI answers this without mentioning you
Competitor gap	A competitor is cited in your place across prompts
Keyword gap	A competitor ranks in Google for it and you do not
Search Console	Google already shows you for it, on page two or without the click
Tracked keyword	You track it and no page of yours ranks
Report content gap	Your recent reports name it as a topic you need to cover

Below the source, each row shows the article format Rank Prompt would write. Search the list, or narrow it with the format filter (**All types**) and the source filter (**All sources**); the source filter lives in the page address, so a link opens the list on one source. When the brand measures several places, **Asked in** says where the idea's prompts were asked (**Every place** when it holds everywhere) and the **Locations** filter keeps the ideas of the cities and places you pick. Click the create button on a row to open **Create content** filled in from the opportunity. Select several rows and click **Plan** to queue up to 30 articles at once: each is written as its own job, charged on its own at the plan's price (9 credits each from 5 articles, 8 from 20) and refunded if it fails. Turn on **Plan the publish dates** to give each one a date; it prefills the schedule when you publish, and nothing goes live without your review. **Refresh** recomputes the list from data you already have, for free. **Run keyword gap** buys Google data about your competitors and costs credits (see [Understanding credits](https://help.rankprompt.com/en/articles/16-understanding-credits.md)). **Connect Search Console** adds the cheapest articles to win. * * * ## While it writes Before any model writes, Rank Prompt reads what Google ranks for your keyword in your market: up to eight top pages, their headings, length and dates, the People also ask questions and the subtopics most of them cover. The outline covers what the top pages all cover and goes deeper where they are thin, and the editor keeps that record under **What Google ranks** in the **Details** tab. The editor shows each step: **Researching your topic**, **Structuring the outline**, **Writing the draft**, **Polishing the copy** and **Creating images**. It usually takes 4 to 5 minutes, and you can leave the page while it runs. You get an **Articles ready** notification when it is done. * * * ## What every article includes

Part	What it is
Body	Structured for AI answers: a fact up top, question headings, lists and tables where the format calls for them
Title, meta description, focus keyword, tags, URL slug	Filled in, ready to edit in the editor's Details tab
Internal links	Three to five links to your own pages closest in meaning to the topic, in the article's language. Rank Prompt keeps an index of your site (its sitemap, your published articles and the posts of a connected WordPress) that refreshes every week; a brand added today gets its first pages within minutes, and a link to a page your site does not have is removed
Images	1 or 2 depending on the format: a real image where the writer finds one (a product page's own image, a Google Business Profile photo or a page screenshot), a generated one otherwise
Sources	Every source it links to was opened while writing: links that no longer load are unlinked, and each figure next to a link is looked up on that page
Structured data	The JSON-LD that publishing adds
Quality	A score from 0 to 100 of how likely AI platforms are to cite it: green from 85, amber from 65

* * * ## The Articles list **Content > Articles** is a table of every article for the brand: **Title**, **Type**, **Status**, **Publishing** (one pill per destination: live, scheduled, draft, waiting for merge or failed), **Quality**, **AI impact** and **Created**, plus **Review** (the date its fastest-ageing fact is due for a check) and **Market** (the city or country it was written for) in the column chooser. Search by title, filter by type and status, or export the table.

Status	Meaning
Draft	Saved but not written yet
Generating	Being written now
Needs review	Written and waiting for you in the editor
Published	Live on a destination; Partially published when one or more destinations failed
Failed	The run failed, or stopped responding for 20 minutes; hover the badge for the reason. The credits held for it come back, and Retry generation runs it again

**AI impact** shows, for a published article, how often AI answers cited its URL before and after publishing, and on how many of its source prompts an AI platform now names you. Read it four weeks after publishing. Each row's menu has **Set reminder** (published articles), **Duplicate** (editors) and **Delete** (the brand owner). Deleting a published article also takes its posts down from each connected site that allows it. * * * ## Credits and AI budget - An article costs **10 credits**, charged to the brand owner; in a content plan or an Autopilot month of 5 or more, 9 each, and 8 from 20. A retry after a failure charges it again; the failed run's credits have already come back. - AI edits of text and images in the editor spend your AI budget, not credits. Generating a new image for an article from a prompt costs 1 credit. - The outline preview, content plans and Autopilot are priced in [Understanding credits](https://help.rankprompt.com/en/articles/16-understanding-credits.md). * * * ## Client review (Agency Plus) On a paid Agency Plus subscription you can send an article to a client before it goes live: - In the editor's **More actions** menu, **Share for review** creates a private review link. The client needs no Rank Prompt account. - The client reads the draft, comments on the whole article or on selected text, and clicks **Approve** or **Request changes** (a change request needs a comment first). - Review statuses: **Pending review**, **Awaiting client**, **Changes requested**, **Approved**. Publishing the article marks its review approved. - In agency mode, **Content > Reviews** is the inbox of every article a client is reviewing or asked to change, across brands, where you can reshare a link to extend it before it expires. **Content > Content** lists every article across your client brands. * * * ## Plan requirements

What	Who can do it
See the articles, the knowledge base and the brand voice	Anyone with access to the brand
Create drafts, edit the knowledge base and the brand voice	Editors, on any plan
Generate, preview outlines, AI edits, generate images, upload media, publish, Autopilot	Editors, when the brand owner is on Starter or higher
Connect a publishing destination	The brand owner, on Starter or higher
Delete an article	The brand owner
Client review links	Editors, when the brand owner has a paid Agency Plus subscription

See [Plans and pricing](https://help.rankprompt.com/en/articles/15-plans-and-pricing.md). * * * ## Best practices - **Start with opportunities.** They come from prompts where AI platforms answer without you, so each article has a reason to exist. - **Write a specific topic.** "How HubSpot compares to Salesforce for a 10-person sales team, on price and setup time" gives the writer more than "CRM comparison". - **Fill in your brand facts and knowledge base first.** The writer can only cite what it knows about you, and every fact it takes from your knowledge base is checked against the passage it came from. See [Knowledge base](https://help.rankprompt.com/en/articles/119-knowledge-base.md). - **Review before you publish.** Check the figures the **Sources** check flags and read the article once in full. * * * ## Next steps - [Article formats](https://help.rankprompt.com/en/articles/51-article-formats.md): which format fits which prompt - [Using the article editor](https://help.rankprompt.com/en/articles/52-using-the-article-editor.md): edit, improve and check the article - [Publishing your content](https://help.rankprompt.com/en/articles/53-publishing-your-content.md): send it to your site - [Content Autopilot](https://help.rankprompt.com/en/articles/113-content-autopilot.md): write and publish on a schedule * * * ## Questions? Email [support@rankprompt.com](mailto:support@rankprompt.com) and I'll help.